Wednesday, January 13, 2010

Promote Your Business With Text Message Marketing

By Benedict Perez

Text message is the most popular and the cheapest thing to communicate with each other. Everybody in this world use text messages to communicate. In normal day to day talking text message is called SMS (Short Message Service) just message. People send messages from one cell phone to other or from internet to a cell phone. The limit for one text message is 160 characters including spaces. SMS was created as part of the GSM (Global System for Mobile communications) Phase 1 standard.

The first SMS was sent in 1992 from a personal computer to Vodafone GSM network in UK. Its concept is totally similar to emailing. Like in emails you can store messages and can read it later anytime. These messages are stored in your cell phone inbox and like emails you can also forward to other cell phones. It is the most powerful thing to boost up your business.

Text message market is becoming popular these days. Audience for SMS is abruptly increasing. This is because it helps businessmen to improve their sales and customer service and hence helping them in increasing their revenues. So text messages are becoming an integral part of everyday life and hence are making the lives easier. It is a powerful strategy to make people aware of your business and keeping the existing customers satisfied with your services.

Usually there is a limit of 160 characters per text message but there are some companies which do not keep any limit and gives you the facility of writing text message as long as you want. But it is obvious that with this facility these companies charge you more than other companies which put limit on the number of characters in the SMS. You can also send messages from internet totally free.

Now the question arises, from where do you get all the cell numbers on which you have to send text messages? I have an answer. You can get the cell numbers either from the company who will send messages or you can also give your own lost of existing customers depending on the area of marketing.

If you have you own list of email addresses than you can also take the help of the company to send emails and text messages to the phone numbers attached to these email addresses. The phone numbers attached to the email addresses are not disclosed and all the information is kept by the company for security purpose.

There are many improvements going on in the field of text message service. Its popularity is increasing day by day. A best and efficient method which gives you profits like anything. There are around three billion cell phones from which text messages are sent every day. It is mainly for marketing purpose.

Use of SMS is increasing day by day and hence text message marketing. People use the SMS service more than the number of calls done and this will increase a lot. Your business will improve double than previous ratings. Your clients will get special promotions and numerous discounts with full satisfaction.

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